2013 Gaogong LED Conference will be the next five years of China's LED industry

[Text / high-tech LED reporter Long Zonghui] 20 years ago you may not think that GaN can be white light today, 10 years ago, you may not think that LED lighting can enter the store today, have their own stores. What will LED be like in the next five years?

The first CEO dialogue of the 2013 Senior Engineers CEO Conference, which will be staged at the Guangzhou Poly Exhibition Hall on the afternoon of November 25, 2013, will focus on the theme of industry forecasting, and invite global LED industry giants and leading Chinese leading companies to exceed 500 corporate CEOs brainstorm together.

The statistics of the High-tech LED Industry Research Institute (GLII) show that in 2012, the output value of LEDs in mainland China reached 205.9 billion yuan, a year-on-year increase of 34%, and the growth rate was slightly higher than expected. The growth rate of LED output value is expected to exceed 30% in 2013.

In the first half of this year, the LED terminal lighting application market swept away in full swing, and the LED industry is following its own cycle trajectory from “crazy input” to “cold down” and then to the track of self-regulation. Enterprises in the industrial chain, including traditional lighting giants and leading LED lighting companies, are accelerating the pace of integration. Everyone tries to optimize and amplify economies of scale through expansion, mergers and acquisitions, and upstream and downstream cooperation.

This integration tide has broken through the traditional single integration method among enterprises, and the trend of integration has gradually become a trend.

As one of the few companies in mainland China to complete the integration of the entire industry chain, Wang Sen, the managing director of Guoxing Optoelectronics, believes that the rapid development of enterprises and the proper integration are necessary. Many companies also recognize this point and try to make the entire industry chain through vertical integration, while reducing the supply chain costs and greatly reducing the supply chain costs.

At the same time, the rapid development of China's LED lighting industry has also attracted the attention of many international manufacturers.

“In order to accelerate the development of the company in mainland China, Tridonic has implemented a localization strategy in the world, and has increased the localization process in product management, product development and sales teams. Currently, we will launch a batch of suitable products for China in 6-8 months. New products demanded by the local market, we will continue to shorten the product launch cycle and expand our product line to increase our market share in China.” Dr. Alfred Felder, CEO of Tridonic Global, spoke out the voices of many multinational companies. The lighting component manufacturer, which is part of Europe's largest lighting group, is just a microcosm of many multinational companies' efforts to accelerate China's localization.

In order to seize the fat of the Chinese market, the strategic adjustment in the era of LED lighting is inevitable.

Today, China has become the world's largest LED packaging and lighting manufacturing base. In the upstream epitaxial chip field, the rapid increase in production capacity, technology and quality of mainland Chinese chip companies has threatened the market share of traditional chip manufacturers in Taiwan. And influence its strategic layout in the future.

How do Taiwanese companies that are forced to “wall corners” get rid of the “sandwich layer” embarrassing situation and extend the traditional backlight advantage to the lighting application market? How to reposition products and market strategies will become one of the themes of this dialogue.

What will happen to the Chinese LED market in the next five years? Can multinational giants gain a foothold in the Chinese market by changing their strategies? Will local companies in mainland China have real giants?

From chip to package to lighting, although the capacity utilization rate has not reached the golden threshold, local LED companies represented by listed companies still choose to raise funds and expand and expand, because they know that the final result without scale can only be " Out."

At the same time, in the context of global competition, how local Chinese LED companies find their strategies to compete against competition is the focus of business leaders in the next five years.

On November 25th, from 13:00 to 15:30, in the AB conference room of Hall 5 of Guangzhou Poly World Trade Center, the first theme forum of 2013 Gaogong LED Conference was awaiting the CEO of the industry!

Time Time Topic
13:30-13:40 Opening ceremony speech
13:40-14:00 Keynote Speech: The Change of LED Industry Pattern in the Next Five Years
1. The Chinese market will create a global LED industry landscape
2. The LED industry has entered a process of major reshuffle in the next five years.
3. How should the company go in the next five years?
14:00-14:15 Keynote Speech: China's Strategy and Choice for Multinational Corporations
1. New markets, new roles, and new trends in the era of LED lighting
2. Competitive cooperation between multinational companies and Chinese local LED companies
3. How should multinational companies seize the "China opportunity"?
14:15-14:30 Keynote speech: Can Taiwanese factories get rid of the “sandwich layer”尴尬
1. How to correspond to the extrusion from mainland China, Europe, America, Japan and South Korea?
2. From backlight to lighting, how to reposition products and market strategies
3. The next stage of shuffling prediction and reference for Taiwan's local LED industry
14:30-14:45 Keynote Speech: How Chinese Local Brands Respond to Global Competition
1. Globalization opportunities and strategic layout of Chinese LED companies
2, breaking the three hurdles: manufacturing capacity, cost control, technological innovation
3. Cooperation or confrontation is a multiple choice question that needs to be treated with caution.
14:45-15:00 Keynote Speech: Vertical Integration, Waiting for the Critical Point of Industrial Change
1. Vertical integration of problems and confusion encountered in the early stage
2. How to correctly understand the value of vertical integration of industrial chain
3, only vertical integration can create LED lighting empire
15:00-15:30 CEO Dialogue: The next five years, LED lighting in China
1. The past five years, the growth of the company
2. In the new five-year development cycle, how do companies do their own positioning?
3. Can China give birth to LED lighting multinational giants?


Click to view the "2013 Gaogong LED Conference" general agenda

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