Since the Apple Watch was launched in early March this year, many industry analysts and operators have been confident in the market for wearable devices this year, and even threatened that 2015 is the first year of wearable devices.
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It is true that since Apple Watch asked the market, it has indeed driven the business opportunities of wearable devices. From the statistics in Table 1, it can be found that from 2014 to 2019, among all wearable devices, watches (rings) accounted for the highest proportion. Even up to 90%; however, if wearable devices are differentiated by "fashion" and "functionality", smart watches are undoubtedly more "fashion" than "functional", so if you rely solely on Apple Watch Blessing, the market and application of wearable devices are difficult to fully popularize and it is difficult to continue to grow.
Many foreign telecom manufacturers have cooperated with wearable equipment manufacturers to create a better ecosystem for wearable device users. Only in this way, wearable devices will have more room for growth.
Many Apple fans may not be convinced that Apple Watch is not only fashionable, but also functional, but if you think about it, the biggest potential market for wearable devices is in the areas of health detection, medical care and preservation, so if you The data obtained in the wearable device can only be transmitted to personal information devices such as mobile phones or laptop computers. At best, it can only manage personal health data. If you can't connect to the Internet of Things, the Internet, and then analyze with big data. The function that is played is very low. From another point of view, if the functionality is not high, the purchaser of the smart watch is not for fashion or fashion, will buy a cheap Apple or Samsung smart watch?
Table 1: Global Wearable Device Shipments and Market Share, Annual Growth Data for Different Products 2014-2019 (Millions)
The role of telecom operators
As early as more than a year ago, Chunghwa Telecom in Taiwan launched the first batch of wearable devices for the medical market, and jointly developed smart watches with successful universities, and was commissioned by Deai.
The device can transmit the amount of exercise, the number of walking steps and the calorie consumption data of the static activity to the smart phone; and the smart watch as a mobile phone accessory can also be associated with the relevant action value-added service, so that the whole The ecological chain of the field can be fully established.
Although Taiwan's "Zhonghua Telecom" smart watch does not sizzle the local wearable device market, its direction and strategy are correct.
Also more than a year ago, in February 2014, Japan NTT officially announced the development of smart clothing - Hitoe with the chemical manufacturer Toray Industries (Toray).
Toray was founded on fibers and textiles, and later expanded into plastics, chemicals, pharmaceuticals, medical products, IT-related and composite materials. NTT DoCoMo and Toray's smart sportswear are available for athletes, as well as pajamas and hats. The wearer can record various information during sleep to monitor his or her physical condition.
As the first telecom company in Japan, DoCoMo, of course, will not be less worthy of telecom value-added services. Only in this way, the precious data collected in wearable devices can be smoothly and real-time on the cloud, for big data analysis, to facilitate Perform follow-up actions.
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